CVNNT
Three senior operators who left the holding company world to build what should exist.
The industry is obsolete.
Holding companies are slow. They're bloated. They can't create the tools, techniques, and processes that survive in today's world.
We left that world to build what should exist — a partner that consults, builds, and delivers without the layers, the politics, or the three-week turnaround on a simple request.
Three practices. One team.
Every engagement draws from all three — because strategy without execution is a deck nobody reads.
Consultancy
We solve business problems. Data strategy, analytics architecture, AI readiness, measurement frameworks, performance diagnostics.
Product
We build our own AI-powered platforms and tools — Arabic-native content generation, campaign optimisation, real-time intelligence.
Activation
We do the work. Paid media management, GA4 implementation, tracking, dashboards, reporting, ongoing optimisation.
The Operators.
Agency side, client side, holding company leadership. Now building the thing they wish existed.
Wassim Moumneh
12+ years across agency and client side. Mindshare, OMD, Foodics. Data Science postgrad. Shipped five AI products.
Alan Azar
WPP Media CX Data & Tech to Choreograph. Built and ran data operations across enterprise clients in MENA.
Rodrigo Trevino
GroupM MENA to Reprise Australia. Data mining and statistical analysis specialist. Founder of Wominjeka NGO.
The Brand DNA.
A technical visual language built for precision and impact.
Logo System
Iconography
- Stroke Weight: 1pt (Light)
- Corner Radius: 0px (Technical)
- Color: Destiny Gold or Arc
Color Palette
Typography
Tone of Voice
Direct, technical, and authoritative. We don't use fluff. We speak in outcomes and diagnostics. Think of a mission briefing—clear, high-stakes, and precise.
Principles
Slide Architecture.
Standardised layouts for high-stakes communication. These previews mirror the native PowerPoint deck included in your kit.
EVERYTHING.
OPS
BRAND IDENTITY PROTOCOL
Technical specifications and architectural standards for the CVNNT visual identity system.
01 // LOGO VARIATIONS
Icon Only // ARCHITECTURAL
Full Logo // COMMAND SYSTEM
02 // TECHNICAL COLOR & TYPE
DESTINY GOLD
#E5C07B // PRIMARY COMMAND
ARC BLUE
#A9E8FB // SECONDARY DATA
Typography Spec
OUTFIT // INTER // JETBRAINS MONO